Profile

AT A GLANCE

 
THE GROUP

Today Benetton Group is one of the best-known fashion companies in the world, present in the most important markets in the world with a network of about 5,000 stores; a responsible group that plans for the future and lives in the present, with a watchful eye to the environment, to human dignity, and to a society in transformation.

The Group has a consolidated identity comprised of colour, authentic fashion, quality at democratic prices and passion for its work: these values are reflected in the the strong, dynamic personality of the brands United Colors of Benetton and Sisley.
 
COMMUNICATION

Benetton’s “universal” communication has accompanied the Group’s global expansion. When companies export around the world, they normally adapt their advertising to suit different areas. Benetton chooses a single, universal message that is valid for all consumers: wherever they may live, whatever the color of their skin and whichever language they may speak.
 
SOCIAL COMMITMENT

Benetton Group aims at all times to combine economic growth with social commitment, competitiveness, care for the environment, business and ethics. The people – their moral values, daily input and desire to look to the future and be the best – are central to every plan the Group makes and action it takes. Step by step, they are increasingly involved in – and responsible for – a range of issues including identifying areas of excellence as well as areas of possible improvement.
 
HEADQUARTERS

Benetton Group is based in Ponzano, about 30 km from Venice. The Group’s headquarters are housed in Villa Minelli, a complex of 16th century buildings of great historical and cultural interest.

The complex was purchased in 1969 and later restored and modernized by the architects Afra and Tobia Scarpa. The renovation took over fifteen years to complete. Since the mid 1980s, Villa Minelli has been the Group’s base and the nerve centre of its business activities.
 
EDIZIONE Srl

Edizione S.r.l., an holding company fully controlled by the Benetton family, reported consolidated revenues of 11.5 billion euro in 2015 and the subsidiaries of the Group employ about 65,000 people.
Edizione operates in the retail sector, principally with the shareholdings in Benetton and Autogrill, and in the sector of infrastructure and services for mobility shareholding in Atlantia S.p.A. (Autostrade per l’Italia and Aereoporti di Roma). Edizione is also present in the real estate (through its subsidiary Edizione Property S.p.A.), agriculture, hotel sectors, and has portfolio equity investments in, among others, Assicurazioni Generali and Mediobanca.
Edizione aims to develop its investments over the long term and to help its holdings expand by strengthening their presence in their respective sectors. This goal can also be pursued through acquisitions, which leverage global relationships built over the years.
For more information about Edizione S.r.l., please see: www.edizione.it